![]() ![]() Some are honest and open, listen to the customer and react accordingly. Salesmen have been around since the dawn of mankind. If you cheat, lie or trick your players, you’re the one the blame. There are no publishers or shop staff to divest responsibility to. They’re emotionally invested in your game. They’re making a spending decision in the middle of your game. Right now, a huge number of gamers are not making a spending decision in a GAME store or supermarket entertainment section. Your team may be discussing how hard to push players to increase monetisation without upsetting them. Your copywriter might be deciding exactly how to describe the new gold vacuum cleaner virtual item in next week’s build. Your designer and your coder may be deciding right now how often to display messages to players telling them about your latest sale. I have enough to deal with without worrying about morals.īut the truth is that, if you publish your own free-to-play titles, your team are becoming salesmen. You may be thinking, why should I care about “good and evil”? I just make games. This is a guest post from Patrick O’Luanaigh of nDreams. ![]()
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